The corporation under which I work has innovation and creativity thoroughly under control!
From top to bottom, a NPI (New Product Introduction) has been implemented for all stages of the product life cycle from the initial concept to full production. Sales and marketing are suppose to define and write the specifications for the product. Product development engineering is to implement what sales and marketing have defined. Production is to build what engineering has designed. At each point in the process, people are to do the roles defined for them - no more and no less. Checks are exercised at each point in the process verify no unexpected ideas have crept into the process.
For those of you not familiar with it, NPI is one of the lingo terms that comes with "stage-gate" or "Toll-gate" type approach to product development and production. Ideas and products are part of a defined process, much like a production line. The various disciplines in this process are similar to machinery, robots, or tooling fixtures of a manufacturing operation. At each point in the process, people are to do the roles defined for them - no more and no less.
Yes, where I work, they are even coming up with a process and procedure that one only needs to follow to have innovation. After all, gotta nip any real creative thought in the bud - can't have any wild ideas or free thinking to run unchecked and allowed to grow into a product.
Funny thing is that in the past two years since the NPI was introduced, no really new products have gone to production - only a few re-treads of existing products. Several pre-existing new product development teams have been shut down, and in some cases the individuals laid-off.