Hmmm... why is this so difficult to understand?
OK, my final diatribe on this, I promise.
There is no need to make multiple versions of the same thing. It is well known in the process heater industry that if you want a lower watt density, just drop the voltage! I suppose that they could take a 240V 250W heater and put a label on it that says it is a 120V 62.5W heater to please the masses, but that's just a waste of time IMHO. Why not put a label on it that says it is a 60V 15.625W heater then too? Or a 480V 1000W heater? Its all the same unit.
Basic fact: an electric resistance heater is just a resistor built so that it doesn't burn up when power is applied to it continuously. Beyond that, "ratings" are just conveniences so that you don't need to get out your Ohm's wheel every time you want to know how much heat it will dissipate. The resistance is fixed, so the voltage you apply will determine the wattage of heat output. Since the surface are is also fixed, the watt density is controllable by changing the applied voltage. For convenience, the label on the heater says a wattage at a particular voltage so that you know where to start from, but beyond that it doesn't really matter. they could have just put a resistance value on the label and been done with it, but that is too confusing for the masses.
Re: my statement about this being the same as a 480V 1000W heater, higher voltages are sometimes a problem because of spacing of terminals, wire insulation rating etc. Many strip heaters are capable of having up to 600V applied however.
"Our virtues and our failings are inseparable, like force and matter. When they separate, man is no more."
Nikola Tesla