BrianPetersen
You are forgetting one form of composites that is ideally suited for high volume production and that is thermoplastic composites. Very similar to stamping sheet metal you can move parts through very fast. In some instances a forming each minute or less. Just like with sheet metal the downsides are initial development, design and tooling costs. For high volume projects it's very economical. Another big advantage is that you can recycle the scraps and even the parts and form them into another composite part.
This technology is already being used by many big car companies, aerospace and military but it definitely has it's quirks, problems and need for further development.
With that said, I think that article explains it very well. Even with the rapid forming and ease of production that thermoplastics can offer it is still going to be more expensive and more challenging to work with.
You can "weld" thermoplastics using very expensive equipment but are very limited in how and what you can do.
High quality material is generally going to cost more than metal.
Unless the strength to weight gains warrant the cost there is no reason to do it.
On a mid level street driven car spending another $20k to save 20 lbs just may not be worth it.
One other thing that I suspect is that it may be more than performance.
Carbon fiber and kevlar first came out and it quickly developed this obsession from anyone the least bit interested in performance. It was a magically light and strong material that no one could afford and everyone wanted. As it became more accessible it blew up. This meant that people could sell things with carbon fiber in it for a lot more money than something without it.
We used to work next to a company that made RVs. They put a single layer of Kevlar in their bumpers so they could say they were Kevlar reinforced. It wouldn't be enough to make any notable difference to anything but to the consumer it was the coolest thing ever. Same goes for most carbon fiber hoods and most other cheap affordable "Carbon fiber" parts. Usually fiberglass with one layer of CF that sells for three times the cost and 100 times the quantity than it's all fiberglass counterpart.
I hate to say it but I'd be willing to bet that even companies like Ferrari saw the money potential in this fad and it had very little to do with it weighing 20 lbs less. It was being able to say it weighed 20 lbs less because it was made out of Carbon fiber.
As fads do they start to fade out or work their way down the food chain.