I've heard "dillweed" in lieu of "moron" for at least 30 years, so it is probably a regionalism gone international.
Think of the slab as a piece of relatively brittle, thin material. It is under bending stresses as it crosses the columns strip (which is really just a thin beam of a sort.) The columns strip in turn is the beam supporting the slab and giving continuity to the adjacent column strips.
If you weaken the columns strip by 1/2, you end up weakening not just the slab, but also the "beam" system connecting the columns. Where the slab cannot take the load (your stiffness is reduced along the lines of the hole), the columns may try to take over for the lost continuity. Some width of slab will try to offset for the loss and moments will redistribute, but you get the idea. Any redistribution will place stresses on members already at their design capacity.
Draw an elevation of the "frame" along the column line. Now, make the hole in the columns strip (1/2 strength, 1/2 stiffness) and see how you think it will act. Does your solution solve that action?
Draw a section in the perpendicular direction, again looking at the hole, and see if the fix solves those issues.
You can affix the steel to the slab in an attempt to replace continuity. I've designed such a hole (smaller in relation to the slab spans) using thru-bolts, flat bars and channels. It was never done, because of complexity, they decided that they didn't need holes after all.
My favorite design used a box of concrete beams around the hole; it was solidly connected to the slab (above the slab) to provide required flexural and shear capacity and stiffness, with a steel beam below one end extending to columns as needed for increased capacity.