Gautam Mukunda is not making a good comparison.
Welch divested of production to get out of making products. Boeing needed a more flexible supplier to support production without having the boom-bust cycle affecting it's own employees. GE lost orders, Boeing has a backlog.
Gautam Mukunda's fix for Boeing's problems is to fix them. Then he goes on to note that much of the problems are rooted in government and the intentional lack of oversight. That's because of the Senate and the House, which are a product of the American voters.
One failure in the arguments is that Boeing is not just an aircraft manufacturer, which is why there was a move to Chicago, to give more equal support to all the areas of Boeing and not just those in Washington state.
He suggests they need a new airplane, clean sheet (so all new problems that aren't obvious) and that this will enervate the engineers. OK. The last development engineering effort was the 787. Has Boeing been paying them to sit in cubicles since then? What do the development engineers do now? I think he's far removed from what engineering is. He wants it to be new and great and better than Airbus. But the history of aviation isn't the history of Boeing. The history of aviation is the history of propulsion. Every great leap forward in aviation is because there was a great leap forward in propulsion.
The USAF still depends on the B-52; it is approaching 100 years for that design. It has a design point - long range delivery of a large amount of bombs. As long as the design point doesn't change there's no definite reason for the "airframe" to change. Commercial passenger aircraft are for long range delivery of passengers. Passengers like seats and windows.
The confusion over the rate of serious incidents, when those incidents are not due to unrecoverable hardware failure, is astonishing. The change in the pilot culture by the expansion into airlines that don't have a culture of safety is a problem.
He's well meaning, but he is ignoring that the MAX exists because airlines worldwide wanted a 737 variant with more efficient engines. They don't want a clean sheet airplane. They want one with a known track record that they can add to their fleet with minimal conversion costs.
His summation - fix the world economy in order to fix Boeing.
OK, I'll get right on that.